How a broadband company used strategic videos to change perceptions.
Problem
Copper Valley Telecom (CVT) was facing a challenge with the legislature’s perception of rural broadband. There was a belief that broadband to rural areas was an expensive waste of money.
Solution
CVT approached Seed Media to help tell the story of why rural broadband matters. The Broadband That Matters video series was created to showcase the important role that broadband internet plays in rural Alaska. The 4-part video series highlighted the impact of broadband on Education, Public Safety, Telemedicine, and Tatitlek.
Education
The video showcased the educational opportunities and achievements that broadband has provided to students who, otherwise, would not have had the same opportunities as students in urban areas.
Public Safety
The video demonstrated the safety challenges faced by individuals, families, and responders in the backcountry and on the water, and how Copper Valley Telecom’s broadband internet is making rural Alaska safer.
Telemedicine
The video highlighted the value of connecting patients with their physicians remotely through telemedicine, setting a new precedent for rural Alaskan healthcare.
Alaska Native Village Tatitlek
The video highlighted the partnership between Copper Valley Telecom (CVT) and the Native village of Tatitlek as they worked together to bring 25/3 broadband connectivity to the region. With CVT’s broadband internet, the rural Alaska community was able to share their unique culture with the rest of the world, showcasing the importance of connectivity in preserving and sharing traditions.
Results
Thanks to the Broadband That Matters video series, CVT was able to change the narrative and won the support of the legislature, securing funding for years to come.
Seed Media was responsible for the full process of creating the video series, including writing the scripts, storytelling, providing on-screen talent, capturing the video, meeting and interviewing key figures throughout the state of Alaska, and running the social media campaign.
The Right Team
Seed Media might be the right team for your next video project. Our experience in creating dynamic, engaging, and impactful content has been proven time and time again, as demonstrated by our successful collaboration with Copper Valley Telecom. Our team of professionals is dedicated to delivering high-quality results, and we have a proven track record of successfully executing projects from start to finish. From scriptwriting to on-screen talent, video production to social media campaigns, Seed Media has the expertise and experience to bring your story to life. With a focus on clear, concise, and engaging storytelling, Seed Media has the ability to make the complicated simple and deliver top-notch video content. As Kean Ownbey, Director of Customer Experience at Copper Valley Telecom, attests, “I’ve never worked with a team that cares as much as they do.” Choose Seed Media for your next project and experience the difference for yourself.
Jorge Arciniega
co-CEO / Director – SEED MEDIA
If you’re looking to create a comprehensive project and want a reliable team with the expertise and knowledge to develop a high-profile project like this, reach out to Jorge. He is ready to help you strategize and make your project a success.